11 | Messenger match
Put the right voice on the message so people trust it, and act.
Tactic23
Behaviour change tactics you can apply today. Each one is backed by science, anchored to real world case studies, and matched to specific blockers. Built for teams who need to shift behaviour without the guesswork.
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10 | Social spotlight
Make the behaviour feel normal, expected, and safe to do.
9 | Emotion ping
Trigger action with one short, well-matched emotion.
8 | Prime the mind
Trigger the mental mode you need seconds before action begins.
7 | Cue the moment
Trigger the behaviour with an external cue tied to time, place, or system state.
6 | Make it stand out
Pull eyes and action to the single step that unlocks progress.